I’ve got over a thousand unread items in my Google Reader and I’m slowly whittling it down. While reading through my Design section* I came across an article about a new food magazine.

Even more interesting is how it’s being launched – they have a Kickstarter page that they’re using to raise funds to print the first issue.

This is my first encounter with Kickstarter, but I’m intrigued. It looks like it’s based off of the micro-loans idea. Start-ups post their plans and how much they need to enact those plans. Interested people can pledge to support the project at whatever level they choose. If the start-up’s desired amount is pledged, then the money is charged to the sponsor’s credit cards and the start-up gets to do their project!

Loving this. Anyone have any more knowledge about it?

*Other Google Reader categories: Comics, General, Food, Fashion, Geek, Philly, Law.


November 10, 2009. Uncategorized.

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